More people are making their purchases online year after year. So finding innovative, genuinely authentic, and unobtrusive ways of getting your message out there will be vital to your brand's future success on social media.
Despite repeated controversies, Facebook (which owns Instagram, with over five hundred million active users itself) continues to be the largest online social media network in terms of users, almost reaching two billion active users. This is a huge potential market opportunity where companies can engage with their consumers across the globe. We create and optimize your brand's Facebook pages to compel your audience to take action. We focus not only on generating new sales but also by connecting and engaging directly with your target consumers to improve the brand's social visibility. Facebook accounts for 50% of total social referrals and a further 64% of overall social revenue.
Twitter is a key social media platform when it comes to building thought leadership and authority within a certain industry. Twitter is quickly becoming the go-to outlet for media companies in digital publishing and brands involved in live entertainment and is great for targeting digitally sophisticated buyer personas. Twitter is also becoming a place where people recommend business or products in their tweets, and over 48% of Twitter users follow through on those recommendations. In just 280 characters, you can begin to create a buzz around your brand that builds authority and brings sophisticated customers to your website.
Linkedln is the best when it comes to Business to Business marketing and professional networking. People are more likely to connect and engage as professionals on Linkedln more so than any other brand. This is a must-have in your social media arsenal for all B2B companies.