Pillar Pages

Your Guide to Pillar Pages and Topic Clusters

Have you been trying all of the SEO tricks in the book and still not making a dent in the search rankings? Google can be a harsh mistress, but the key to leveraging a higher search ranking is to understand how Google and its many algorithms work. You don’t have to hate the game you just have to learn how …

Why Your Traffic Dropped After a Website Redesign

Table Of Contents   1) Web Traffic Questions 2) Why Your Traffic Dropped After Redesigning Your Website 2.1) You Didn’t Create Any Redirects 2.2) The Architecture Changed 2.3) You Gutted the Copy 2.4) Missing Pages 3) Website Redesign Tips to Retain More Traffic  4) SEO Integration Points For Redesigning or Re-platforming a Website 4.1) Research and Analytics, How to Strategize Your …

color-psychology-in-your-blog

Best Colors for Your Blog

While colors might be the last thing you paid attention to when creating your blog, they play a significant role in creating a long-lasting impression. Having an attractive and perfectly well-defined color palette for your website not only enriches your blog’s outlook but also showcases how serious you are about the stuff you put on the blog. Colors have the …