Website design & development

Websites designed and built to drive revenue

Fast, conversion-focused WordPress, Shopify, and headless builds where every page has a job: turn buyers from Google, ChatGPT, and Google AI Overviews into qualified leads and sales.

The short answerWe design and develop websites around your conversion path, not just a new look. Each build is fast, benchmarked against WCAG 2.2 Level AA, readable by AI crawlers, and connected to your CRM so you can see which pages produce leads, pipeline, and revenue.
Why it matters

Why rebuild your website around conversion?

Your website is where a shortlist becomes a sales conversation. Many buyers arrive after asking ChatGPT, Perplexity, or Google AI Mode for options, and they decide in seconds whether to reach out or go back to the list.

Industry studies from Similarweb and Semrush show AI-referred visitors convert 2–5x higher than classic organic traffic. Slow pages, confusing navigation, and long forms waste the most valuable visitors you have.

AI systems need to read your site too. Clean code, server-rendered content, and accurate schema help ChatGPT, Gemini, Claude, and Google AI Overviews describe what you sell correctly. We build for buyers and machines at the same time.

What’s included

Everything it takes to grow revenue

01

Conversion & UX Discovery

We study analytics, session recordings, sales feedback, and your quote, demo, or checkout flow to see where buyers stall. The findings set the build priorities, so design decisions start from revenue, not personal taste.

02

Information Architecture & Sitemap

We plan navigation, page hierarchy, and URL structure around how your buyers research and purchase. Clear architecture helps people find the right offer fast and helps search engines and AI crawlers understand your business.

03

Conversion-Focused UX & UI Design

Wireframes and visual design built around clear offers, proof, and calls to action. We design for your real buyers, from engineers comparing specs to procurement teams and DTC shoppers, so pages persuade instead of decorate.

04

WordPress Development

Custom WordPress builds with lean themes, reusable blocks, and an editor your marketing team can use without a developer. Minimal plugins keep the site fast, secure, and easy to grow as your content program expands.

05

Shopify & Shopify Plus Development

Custom themes, sections, product and collection templates, cart improvements, and app integrations for DTC and B2B ecommerce. Every change targets conversion rate, average order value, and revenue per session.

06

Headless & Custom Builds

When speed, scale, or complexity demands it, we build headless front ends on modern frameworks connected to your CMS, commerce platform, or PIM. You get fast pages and a flexible architecture that lasts.

07

Performance & Core Web Vitals

Image optimization, code splitting, caching, and lean scripts so pages load quickly on every device. Speed lifts conversion, supports search visibility, and makes it easier for AI crawlers to fetch and process your content.

08

Accessibility (WCAG 2.2 AA Benchmark)

We use WCAG 2.2 Level AA as our accessibility benchmark for website redesigns. We work to identify and address accessibility barriers within the scope of each project. That includes checks for color contrast, keyboard navigation, form labels, alt text, and screen-reader behavior.

09

AI-Crawler-Readable Structure

Semantic HTML, server-rendered content, schema markup, and sensible crawler access rules so ChatGPT, Gemini, Claude, Perplexity, and Google AI Overviews can read and cite your pages accurately when buyers ask about your category.

10

SEO-Safe Migrations & Redirects

Full URL mapping, redirect plans, content parity checks, and post-launch monitoring. A careful migration protects the search visibility and leads you have already earned, so a new site adds revenue instead of resetting it.

11

CRM, Tracking & Integrations

GA4, server-side tagging, HubSpot or Salesforce forms, and integrations with your ERP, PIM, or quoting tools. Every form fill, call, and order is attributed, and results show up in a real-time dashboard.

12

Ongoing CRO & Site Advisory

After launch, we run structured A/B tests and review results with you in quarterly strategy reviews. The site keeps improving like a sales asset should. Strategic partners, not a ticket queue.

How we work

A proven, repeatable process

  1. DiscoverWe review analytics, sales feedback, and competitor sites, and define what a qualified conversion looks like for your business.
  2. Plan the architectureWe map pages, navigation, content, and conversion paths, and agree on the platform: WordPress, Shopify, or headless.
  3. DesignWe create wireframes and visual designs around your offers and proof, reviewed with your team before any code is written.
  4. Build and testWe develop, migrate content, set up redirects and tracking, and test speed, accessibility, and AI-crawler readability before launch.
  5. Launch and improveWe monitor the launch closely, then run conversion tests and track leads and revenue in real-time dashboards.
Proof

Measured in pipeline

We build websites the way we run every engagement: senior team, proven repeatable workflows, and success measured in leads, pipeline, and revenue rather than launch dates. That approach is a big reason 95% of new clients since 2020 have stayed with us longer than 12 months.

Questions

Straight answers

Which platforms do you build on?

We build on WordPress, Shopify and Shopify Plus, and headless stacks that pair a modern front end with your CMS or commerce platform. We recommend the platform based on your team, catalog, integrations, and growth plans, not on what is easiest for us. Many B2B and industrial clients run well on WordPress, while ecommerce brands usually fit Shopify.

How do you make sure a new website does not lose search traffic?

We plan migrations carefully: a full URL inventory, one-to-one redirect mapping, content parity checks, preserved schema and internal links, and close monitoring after launch. Visibility can fluctuate briefly after any migration, but careful planning protects the leads and AI citations you have already earned and gives the new site a stronger base to grow from.

Will our new site be readable by ChatGPT and other AI assistants?

Yes, that is part of every build. We use semantic HTML, server-rendered content, accurate schema, and clear crawler access rules so ChatGPT, Gemini, Claude, Perplexity, Microsoft Copilot, and Google AI Overviews can read and understand your pages. Important content is never hidden inside images, scripts, or tabs that crawlers struggle with.

How much does website design and development cost?

Pricing depends on scope, platform, page count, and integrations. Scoped development projects are quoted per project. Ongoing development is also included in our Gold plan at $10,888 a month alongside search, paid media, and automation work. Plans run from $6,850 to $10,888 a month, and multi-brand engagements start at $15,000 a month.

How long does a website build take?

Timelines depend on scope, content readiness, integrations, and how quickly feedback comes back. A focused rebuild moves faster than a multi-site or headless project with ERP and PIM integrations. We agree on a realistic schedule with milestones during discovery, and we will not cut testing for speed, accessibility, or tracking to hit a date.

Is AlchemyLeads a good fit for my company?

AlchemyLeads works best with high-value B2B, industrial, technical, and ecommerce brands doing roughly $5M to $150M in annual revenue. We are selective and only take on engagements where we see a strong probability of success, which is a big reason 95% of new clients since 2020 have stayed with us longer than 12 months.

Revenue-first AI search

Ready for a website that produces pipeline?

Book a strategy call. We will review your current site and show you where buyers drop off and what to build first.