ChatGPT Ads setup and management with server-side conversion tracking, so campaigns are judged on leads and revenue.
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Used by the world’s leading companies
Your buyers already ask ChatGPT which vendor to shortlist, which product to buy and how to solve the problem you solve. ChatGPT Ads put your brand in front of them at that exact moment, inside the conversation.
We set up and manage ChatGPT Ads as a revenue channel. That means a campaign built around your ideal customer, ads written for conversational intent, and server-side conversion tracking that sends real leads back to OpenAI so the platform learns who your buyers are.
We already run ChatGPT Ads with live conversion tracking on our own site. You get a team that has worked through the setup details, from tracking parameters to consent, before your budget is on the line.
Why advertise in ChatGPT?
ChatGPT is where research now starts. Ads let you show up while buyers decide.
ChatGPT has become a research tool for B2B buyers and online shoppers. People ask it to compare vendors, explain options and recommend products, often before they ever open a search engine.
ChatGPT Ads are new, so early advertisers face less competition for attention. Brands that learn the platform now will have tested ads, clean tracking and conversion history while others are still getting started.
Paid placement works best next to organic visibility. We also help brands earn citations in AI answers through AI SEO, so buyers see you in the ads and in the answers.
ChatGPT Ads services
ChatGPT advertising built for leads and revenue
ChatGPT Ads Account Setup
We set up your ChatGPT Ads account, campaign structure, budgets and schedule, then connect it to your analytics so every click can be traced from the first visit to the lead.
Audience & Context Strategy
We define who each ad group is for and which problems they ask ChatGPT about, using your ideal customer profile, sales calls and real buyer questions.
Conversational Ad Copy
Ads written for someone mid-conversation with an AI assistant: clear, specific and useful. We write and test several variations per ad group and keep the ones that drive leads.
Server-Side Conversion Tracking
We send your leads to OpenAI through its Conversions API from your analytics stack, so campaigns optimize toward real form fills and booked meetings, not just clicks. Emails are hashed before they leave your systems.
Click ID & UTM Attribution
Every ad click carries OpenAI's click ID and UTM parameters, captured on landing and tied to the lead, so you can see which ads and topics produce pipeline.
Consent & Privacy Setup
We check that your consent banner and privacy policy allow conversion measurement where you operate, so tracking works and stays compliant. We have seen a consent setting silently block every US lead from tracking.
Landing Page Alignment
We match landing pages to the question that triggered the ad, with a clear next step, so clicks from ChatGPT turn into conversations with your team.
Testing & Optimization
We review spend, click-through rate and conversions on a set schedule, cut what doesn't work and move budget to the ad groups that bring qualified leads.
Dashboards & Strategy Reviews
24/7 real-time dashboards show spend, clicks and leads from ChatGPT next to your other channels, with quarterly strategy reviews to plan what's next.
Questions
ChatGPT Ads FAQs
What are ChatGPT Ads?
ChatGPT Ads are sponsored placements from OpenAI that appear for people using ChatGPT. Advertisers manage campaigns, budgets, ads and conversion tracking in OpenAI's Ads Manager, and pay for clicks to their website.
Who should advertise on ChatGPT?
Brands whose buyers research before they buy. That includes B2B, industrial, manufacturing, technical and medical device companies with long sales cycles, and Shopify brands whose customers ask ChatGPT what to buy. If your buyers already ask AI assistants about your category, ChatGPT Ads put you in that conversation.
How do you track leads from ChatGPT Ads?
We use OpenAI's Conversions API. When someone submits a form or books a meeting on your site, your analytics platform sends that conversion to OpenAI server-side, along with the click ID OpenAI adds to every ad click. Emails are hashed first, and each event is sent once, so leads are never double counted.
How much budget do ChatGPT Ads need?
OpenAI sets a minimum daily budget per campaign, and you pay for clicks. Many brands start with a two to four week test at a modest daily budget to learn which audiences and ads convert, then scale what works. We recommend a starting budget during your strategy session.
How are ChatGPT Ads different from Google Ads?
Google Ads match keywords someone types into a search box. ChatGPT Ads reach people inside a conversation, where they often explain their problem in detail. That calls for different targeting, ad copy written for conversational intent and tracking built for a newer platform.
Do ChatGPT Ads help with AI SEO?
They work side by side. Ads buy visibility right away, while AI SEO earns citations in ChatGPT's answers over time. Running both lets you test which topics convert with ads, then build content that wins those topics organically.
Is AlchemyLeads a fit for my ChatGPT Ads?
We work best with B2B, industrial, manufacturing, technical and medical device companies, and high-earning Shopify brands, at roughly $5M to $150M in annual revenue. If you want ChatGPT Ads judged on leads and revenue rather than clicks, book a strategy session and we will tell you honestly whether it is the right channel for you.
