Ecommerce SEO, AI search and paid media for Shopify and DTC brands, measured in orders, new-customer revenue and ROAS.
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The ecommerce challenge and the way forward
THE CHALLENGE
Ecommerce brands doing $5M and up run into the same ceiling: Amazon and big-box retailers own the generic product searches, Meta and Google costs rise every quarter, and more shoppers now ask ChatGPT or Google AI Mode which product to buy before they ever see a search result. If your product pages, feed and reviews don't give those systems clear answers, the recommendation goes to someone else.
OUR WAY
AlchemyLeads runs ecommerce SEO, AI search and paid media as one program. We fix the category and product templates search engines and AI crawlers read, clean up your Merchant Center feed for Shopping and Performance Max, and write comparison and buying-guide content that answers the questions shoppers ask AI assistants. Every channel is measured in orders, new-customer revenue and ROAS from your own Shopify and GA4 data.
Trusted by ambitious brands ready to scale
our expertise
Driving ecommerce revenue from search, AI and ads
Ecommerce search is splitting in two. Shoppers still use Google Shopping and classic results, and a growing share now get product recommendations straight from ChatGPT, Perplexity and Google AI Overviews. AlchemyLeads works with high-earning Shopify and DTC brands to win both, with paid media capturing the demand that AI visibility creates.
What sets us apart
Revenue and margin first:
We judge every channel on orders, contribution margin and new-customer revenue, using your Shopify and GA4 data.
Search, AI and ads together:
Google Shopping data shows which products sell; we use it to choose the pages and content that earn AI recommendations.
Real-time dashboards:
A 24/7 real-time dashboard shows revenue, ROAS and AI-referred orders by channel, with automated monthly updates.
Catalog-scale know-how:
Product feeds, variants, collections, seasonal inventory and faceted navigation are the daily work, not edge cases.
Built for $5M+ stores:
We work with established Shopify and DTC brands doing roughly $5M to $150M a year with healthy average order values.
Client Results
Awards are great. Results are better.
Our clients care most about what happens after we start working together: ranking increases, conversion rate improvements, and revenue growth they can measure in their bank accounts.
our ecommerce services
Ecommerce marketing services
Search, AI visibility, paid media and conversion work for online stores, planned around your catalog, margins and promotional calendar.
STRATEGY & RESEARCH
Ecommerce SEO Audit
Crawl and template review of collections, product pages, variants, faceted URLs and schema, ranked by the revenue each fix can unlock.
Keyword Research
Product and category keyword maps built from search demand, Shopping search terms and the prompts shoppers use in AI assistants.
Competitor Analysis
Which competitors win your category in Google Shopping, organic results and AI answers, and the product content and reviews that put them there.
ACQUISITION
Ecommerce SEO
Collection structure, product copy, internal links, review schema and digital PR that lift category and product rankings.
Google Shopping Ads
Merchant Center feed cleanup, custom labels by margin, and Shopping and Performance Max campaigns judged on ROAS and new customers. Product feed optimization, bid management, and Performance Max campaigns delivering sub-$10 CPAs.
Paid Search (PPC)
Search campaigns on branded, competitor and high-intent product terms, with negative keyword lists that protect margin.
Paid Social
Meta and TikTok campaigns with monthly creative testing and Conversions API tracking, measured on orders and new-customer revenue.
Programmatic Display
Retargeting and prospecting on Google Display and YouTube for shoppers who viewed products or abandoned a cart.
CONTENT & PR
Product Copywriting
Product descriptions written around the specs, use cases and comparisons shoppers ask about, so AI assistants can quote them accurately.
Digital PR
Product placements, gift guides and expert commentary in the publications and review sites AI assistants cite for your category.
Content Marketing
Buying guides, comparisons and how-to content that answers shopper questions and links to the products that solve them.
EXPERIENCE & CONVERSION
Conversion Rate Optimization
Checkout, cart and product page testing based on analytics and session recordings, so more existing traffic turns into orders.
UX Design
Mobile-first improvements to collection filters, product galleries and cart flows on Shopify and other platforms.
DATA & MEASUREMENT
Analytics Setup
GA4 ecommerce events, server-side tagging and AI referral tracking so every order carries its true source.
Attribution Modeling
Attribution that separates first purchases from repeat orders and shows which channels and AI answers bring in new customers.
Technology Stack:





"Quote: "I've worked with multiple SEO, PPC, and affiliate agencies across cannabis and alternative wellness. Nobody comes close to AlchemyLeads. They're fast to respond, stacked with specialists, and balance business strategy, CRO, technical optimization, and strong SEO. They're truly organized. Everything is documented with timelines and options to test. They're transparent with real proof of concept. I can finally step back and be a business owner. These guys are it."
Ayman D.
CMO, ecommerce brand portfolio
Ecommerce Marketing FAQs
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Ready for more orders from search, ads and AI?
Get your brand ranked in AI search results, Google AI Overviews and traditional search.
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