AlchemyLeads is a medical device and med-tech SEO and AI search agency. We help device, diagnostics, lab and cleanroom companies with $5M to $150M in revenue get found and cited in Google, ChatGPT, Perplexity and Google AI Overviews, with every page cleared through your medical, legal and regulatory review and every lead tracked to pipeline in your CRM.
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The healthcare & medical device challenge and the way forward
THE CHALLENGE
Medical device buyers research for months, as a committee, and more of that research now happens inside AI answers. Surgeons, biomedical engineers, lab directors, distributors, procurement teams and hospital value-analysis committees each ask different questions in Google, ChatGPT, Perplexity and Google AI Overviews before anyone fills out a form. Most healthcare agencies build for patient appointments. Device and diagnostics companies need pages that answer technical questions accurately, stay inside cleared or approved labeling, and get quoted by AI tools when a buyer asks for a shortlist. When those pages are missing, AI answers cite your competitors and the lists that rank them.
OUR WAY
AlchemyLeads builds medical device marketing around how technical buyers research, in five steps.
- Map the committee's questions. We pull the questions clinicians, engineers, lab directors, distributors and procurement teams ask from Search Console, our AI Query Classifier, Searchable and QueryBurst, and match each one to a page.
- Build the pages buyers convert on. Product, indication-scoped use, specification, comparison, ordering and distributor pages, written so an AI tool can quote them accurately.
- Clear every claim. Health and medical companies run compliance checks, and all content needs their approval before it goes live. Drafts are written with your subject matter experts, every performance statement is tied to evidence your team supplies, and nothing is published until your medical, legal, regulatory and compliance reviewers approve it.
- Make the site easy for AI to read. Technical fixes, schema and entity work so Google and AI assistants describe your products the same way your labeling does.
- Measure pipeline. GA4, PostHog and your CRM feed a 24/7 real-time dashboard of AI citations, rankings, demo and quote requests and pipeline, with automated monthly updates.
Trusted by ambitious brands ready to scale
our expertise
Driving healthcare & medical device growth
Medical technology moves differently. Sales cycles are long, buying committees are large, and every claim has to hold up to regulatory and clinical scrutiny. AI search now answers many of the early questions your buyers used to bring to a sales rep, so being the source those answers cite is a competitive advantage. AlchemyLeads specializes in high-value, technical categories where accuracy and trust matter more than volume.
The best SEO agency for a medical device or med-tech company writes for clinicians, engineers, distributors and value-analysis committees, keeps every claim inside your regulatory review, and measures demo and quote requests in your CRM. AlchemyLeads builds programs that way. For a clinical lab diagnostics manufacturer we work with, AI engines cited its site 9.6K times in six months across 159 different pages, and direct sessions grew 48.8% from January 1 to October 26, 2026, versus the previous period. For an industrial cleanroom manufacturer that builds cleanrooms for pharmaceutical, biotech and medical device facilities, monthly sales pipeline grew from $1M to $2.7M in 90 days.
What sets us apart
Pipeline-first approach:
We optimize for qualified demo requests, quote requests and sales opportunities, and we judge every page by the pipeline it creates.
Regulatory-aware content:
Content is written to stay within FDA and FTC advertising rules and goes through your regulatory and medical review before it ships. No off-label claims, no exaggerated outcomes.
Built for your MLR review:
Drafts arrive ready for your medical, legal and regulatory review: each performance statement is tied to the evidence your team supplies, and we plan the content calendar around your review cycle so approval time is in the schedule from month one.
Buying-committee journey mapping:
We map content to every stakeholder in the deal, from the clinician champion and the biomedical engineer to procurement and the value-analysis committee.
Real-time dashboards:
Your dashboard gives you 24/7 visibility into rankings, AI citations, leads, and pipeline, with automated monthly updates from the tools you already use.
Technical industry expertise:
We work with medical device, clinical lab diagnostics, cleanroom, lab and specialty healthcare companies, so we know regulated claims, long sales cycles and high-AOV technical products.
Every buyer on the committee:
Clinician champions, biomedical and clinical engineers, procurement and value-analysis teams, lab directors, distributors and OEM engineers each search differently. We build the product, specification, ordering, distributor and implementation pages that answer each of them, written so AI tools can quote them accurately.
Inside FDA and FTC rules:
Your cleared or approved labeling sets the boundaries, every performance statement links to evidence your team supplies, we add no outcome promises of our own, and nothing goes live without your regulatory, medical and legal sign-off.
Client results
Read the case study
9.6K AI citations, five years in
Clinical lab diagnostics manufacturer
9.6KAI citations across 159 pages in six months
64.4KGoogle AI Overviews and AI Mode impressions
+48.8%Direct sessions this year vs. the previous period
How to choose a medical device SEO agency
Choose a medical device SEO agency on nine checks: device or diagnostics client proof, regulatory-aware content, an MLR review workflow, writers who work with your experts, pipeline measurement for long sales cycles, distributor and OEM coverage, AI search proof, reviews and retention, and published pricing. Here is what to ask on each, and what AlchemyLeads can show you.
| Criterion | What to ask | What AlchemyLeads shows |
|---|---|---|
| Device and diagnostics client proof | Which device, diagnostics or lab clients have you grown, and what changed? | A clinical lab diagnostics manufacturer: 9.6K AI citations and 64.4K Google AI Overviews and AI Mode impressions in six months, across 159 cited pages. Active users grew 25% and direct sessions 48.8% from January 1 to October 26, 2026, versus the previous period. An industrial cleanroom manufacturer serving pharmaceutical, biotech and medical device facilities: monthly sales pipeline from $1M to $2.7M in 90 days. |
| Regulatory-aware content | How do you keep pages inside our cleared or approved labeling? | Your labeling sets the boundaries. No off-label claims and no outcome promises of our own. |
| MLR and compliance review workflow | Who reviews device claims before a page goes live, and how many rounds does a page take? | Every page goes through your medical, legal and regulatory reviewers, who have the final say. We schedule content around your review cycle. |
| Technical and clinical writing | Who writes, and how do they work with our engineers and clinical team? | Senior strategists and writers draft with your subject matter experts. Your clinical reviewers approve the facts. |
| Long sales cycles | Will you measure demo requests, quote requests and pipeline, or stop at traffic? | 24/7 real-time dashboards connected to GA4, PostHog and your CRM, tracking demo and quote requests and pipeline. |
| Distributor and OEM buyers | Can you reach distributors, OEM engineers and hospital procurement as well as clinicians? | Distributor and ordering pages, account-based programs for target hospitals, labs and OEMs, and consistent product data across distributor listings. |
| AI search proof | How will you check whether ChatGPT, Perplexity and Google AI Overviews name us? | We track AI citations with Searchable and Scrunch. An industrial ground monitoring manufacturer earned 4,500 AI citations across just 18 pages in six months. An aerospace manufacturer earned 74,808 Google AI impressions in three months. |
| Reviews and retention | What do clients say, and how long do they stay? | 22 five-star Google reviews (5.0), 11 five-star Clutch reviews (5.0), 14 five-star Trustpilot reviews (5.0) and 6 published client video testimonials. 95% of new clients since 2020 (38 of 40) stayed longer than 12 months. |
| Published pricing | What does it cost each month, and what is included? | Our plans are published on our pricing page. |
Want the full list of questions? Use our questions to ask an AI search agency, or check how AI tools describe your brand today with the AI Visibility Checker.
Client Results
Awards are great. Results are better.
Our clients care most about what happens after we start working together: ranking increases, conversion rate improvements, and revenue growth they can measure in their bank accounts.
our healthcare & medical device marketing services
Healthcare & medical device marketing agency services
Full-service digital marketing for medical device, med-tech, and technical healthcare companies, built around qualified pipeline.
STRATEGY & RESEARCH
Positioning & Go-to-Market
Positioning and go-to-market planning for medical device and med-tech products, built around your cleared or approved indications and the buyers on each committee.
Technical SEO Audit
Crawl review of product, indication and specification pages, schema and site speed, ranked by the pipeline each fix can affect.
Buyer Question Research
Research into the questions clinicians, engineers, distributors and procurement teams ask Google and AI assistants, using Search Console, our AI Query Classifier, Searchable and QueryBurst. We run this analysis every quarter.
ACQUISITION
Medical Device SEO
Product, specification and use-case pages optimized for the searches clinicians, engineers and procurement teams run.
Paid Search & LinkedIn
Google, Microsoft and LinkedIn campaigns aimed at clinical specialties, engineering roles and procurement, judged on qualified demo and quote requests.
Professional Social Campaigns
LinkedIn and professional-audience campaigns for clinicians, biomedical engineers and value-analysis teams, within platform rules for medical advertising.
Account-Based Marketing
Account-based programs for target hospitals, labs and OEMs, connected to your CRM and measured in opportunities.
Generative Engine Optimization
Entity, schema and content work so ChatGPT, Perplexity, Gemini and Google AI Overviews describe your products accurately and within your labeling. We track AI citations with Searchable and Scrunch.
CONTENT & PR
Technical & Clinical Content
Technical and clinical content written with your subject matter experts and cleared through your regulatory and medical review before it ships.
Product Messaging
Product messaging and sales materials grounded in your cleared or approved labeling and the evidence your team supplies.
Digital PR
Coverage in trade and industry publications for launches, clearances and expert commentary, reviewed by your team first.
Webinar Marketing
Webinar production and promotion for product demos and professional education, with registrations tracked to your CRM.
EXPERIENCE & CONVERSION
Buyer Journey & Conversion
Paths for each buying-committee role, from clinician champion to procurement, with clear demo, sample and quote requests.
Website Design & Development
Fast, well-structured sites with product, specification and IFU-friendly pages that buyers and AI crawlers can read.
Reviews & Testimonials
Review and testimonial programs for professional buyers, collected and published within FTC endorsement rules.
Distributor & OEM Consistency
Consistent product names, specifications and claims across your site, distributor and OEM partner listings, trade directories and email, so every source, and every AI answer built from them, tells the same story.
EVENTS & ACTIVATIONS
Trade Shows & Events
Trade show promotion, booth content and post-show follow-up for medical conferences, tied to leads in your CRM.
Committee Nurture Programs
Nurture programs for long evaluation cycles that share evidence, specs and implementation details with each committee member.
DATA & MEASUREMENT
Analytics & CRM Integration
GA4, tag management and CRM integration that connect marketing to demo requests, quotes and closed deals.
Marketing Technology Audit
Audits of your marketing and analytics stack, with a plan to consolidate tools and close tracking gaps.
Technology Stack:
“Sean does a fantastic job for our construction company on both SEO and AI search optimization. We have been working with him for several years and are thrilled with his expertise and responsiveness. Highly recommend.”
Anthony C.
President, cleanroom manufacturer serving pharma, biotech & medical device
Healthcare and Medical Device Marketing FAQs
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