Attracting attention with your content begins with finding an interesting angle for developing and conveying your approach to your story. If the angle you approach your blog’s message or story is as boring as watching paint dry, no matter how “catchy” the headline maybe, the rest of your blog post will be just as boring and ultimately will end up …
TV Losing To Tablets & Digital Media In Battle for Your Kids’ Attention; So What Now?
A research report from Miner & Co. Studio has revealed just why the past few years have been famine rather than feast for kids’ cable TV ratings—and for their advertisers. The King is dying—but where is the new King? 57% of parents surveyed admitted that their children not only preferred to watch videos on a mobile device (tablet, handheld console or cellphone) …
Conversion Optimization – Easy as A,B,T: Always Be Testing
Even though there is no cookie-cutter and universally accepted formula for Landing Page Optimization, there are some common-sense ideas and approaches to make your Landing Page a highly converting one. Following a few simple rules of thumb will increase your odds of creating a winner. If you’re looking for ideas on where to start with your next landing page design, the infographic below is a good …
15 Top Chrome Extensions for Digital Marketers
Who doesn’t love a convenient free Chrome Plugin that makes life easier? As a digital marketer, you have so many things to keep track of daily; projects in various stages of development, new leads, existing clients, reporting, research, and so much more. You need all the extra help you can get to keep your mind, desktop, and files as organized as …